Dyson CameraJet — The $499 Electric Toothbrush With a Camera Hidden Under the Bristles

When I first heard that someone was putting a camera inside an electric toothbrush, I assumed it was just another spec-chasing gimmick. But once I looked into how it actually works, it made a lot more sense. The Dyson CameraJet uses a 1mm camera tucked under the bristles that captures 28 frames per second to spot gaps between your teeth, then fires a jet of mouthwash at that exact spot within 100 milliseconds. What really caught my attention was that Dyson even reformulated a foam-free toothpaste just so it wouldn't block the camera's view.
📊 Quick Info
| Item | Details |
|---|---|
| Brand | Dyson |
| Price | $499 (£419.99 in the UK) |
| Materials/Specs | 1mm camera under the bristles, 28 frames per second, Ceramic Ultra Blue and Pink finishes |
| Key Features | Detects gaps between teeth and fires a cone-shaped mouthwash jet within 100ms, sonic vibration, 3-second rapid-charge dock |
| One-line take | ⭐⭐⭐⭐☆ Less an electric toothbrush, more a sensor-driven oral scanner |
✨ 3-Line Summary
- 👍 Best feature: Precision targeting — a camera reads the actual gaps in your teeth and directs mouthwash only where it's needed
- 👎 Downside: The $499 price tag, plus a closed ecosystem that requires buying a dedicated foam-free toothpaste
- 🎯 Who it's for: Anyone serious about oral care who's willing to invest in the latest hygiene tech
📸 Product Gallery

Exterior view held in hand (left) and a cutaway showing the camera, battery, and circuit board (right)

Close-up of the bristle head and nozzle

Charging dock and ceramic color finish

Detail of the buttons and controls
🔍 Why I'm Interested
An approach where the toothbrush "sees" and decides
Until now, electric toothbrushes have basically just vibrated in preset patterns and told you the time with a built-in timer. This one is on a different level — it actually reads the gaps between your teeth with a camera and precisely targets mouthwash only where it's needed. The idea of a device making that judgment call for you, handling the gaps you can't see yourself, is genuinely interesting.
The obsessiveness of redesigning the toothpaste just for the camera
Apparently, if foam covers the lens, the camera becomes useless — so Dyson went ahead and developed a dedicated foam-free toothpaste. Redesigning the entire consumable ecosystem just to make one camera work properly feels very on-brand for Dyson.
The 3-second rapid-charge dock
The included dock, which reportedly fills the tank (presumably the mouthwash reservoir) in just 3 seconds, also stands out from a practical standpoint. If the design requires refilling regularly, fast charging like this could end up being a major factor in day-to-day satisfaction.
🤔 What Gives Me Pause
The $499 entry barrier
That's a steep price for an electric toothbrush. Even accounting for the camera sensor and precision spray system, it's several times pricier than a standard electric toothbrush, which could be a real barrier for a lot of people.
Dependence on proprietary toothpaste
Needing a foam-free proprietary toothpaste for the camera to work also means being locked into buying consumables within Dyson's ecosystem going forward. I won't know how inconvenient it is to give up my usual toothpaste until I actually try it.
Lack of battery and durability information
The article doesn't specify exact battery life or long-term durability. Given how much precision sensor hardware is packed in, I'm curious how it holds up — and what the failure rate looks like — over extended use.
📋 Product Attributes (Subjective Rating)
- Design: ⭐⭐⭐⭐☆
- Portability: ⭐⭐⭐☆☆
- Practicality: ⭐⭐⭐⭐☆
- Value for Money: ⭐⭐☆☆☆
🛒 Before You Buy
✅ Recommended for
- Anyone serious about oral care who's willing to invest in the latest hygiene tech
- Anyone particularly concerned about managing gaps between their teeth
- Anyone comfortable subscribing to Dyson's ecosystem of consumables
❌ Not recommended for
- Anyone who wants to keep using their current toothpaste
- Anyone who finds $499 too much to spend on an electric toothbrush
🎯 Final Verdict
Putting a camera inside an electric toothbrush seemed excessive at first, but once I understood how it works — reading the gaps between teeth and firing mouthwash precisely at that spot — it started to feel like a genuinely well-reasoned design. The fact that Dyson even reformulated its toothpaste just to keep the camera's view clear shows real attention to detail.
That said, the $499 price and the dependence on proprietary toothpaste are clear barriers to entry. Unless you're someone who's truly meticulous about oral care, it might be worth waiting for official reviews and real-world durability data before making the call.
Source: Yanko Design product page
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